Idea - FICS

Bridge

Team and Contact Details

Student Name School Degree Year Email
Anum MujahidSEECSUndergraduateFourth[email protected]
Fatima KhalidSEECSUndergraduateFourth[email protected]
Ghazala BibiSEECSUndergraduateFourth[email protected]

Inter School Idea ? No
Do you need expertises from another area: No
If Yes please provide details of expertises you need:

Idea Details

Idea Name: Bridge
Slogan: Bring it together
Supervisor Name: Taufique-ur-Rehman
Supervisor Designation: Dir LQEC NUST-SEECS, Student Affairs Mentor NUST-SEECS, Faculty Sponsor NEC
Supervisor School: SEECS
Supervisor Department: DOC
Contact number: +92 320 2544131
Email ID: [email protected]
Abstract:
    Bridge is a web application that would assist its user to easily share and schedule posts for multiple social media platforms like Instagram, Facebook, Twitter, etc.
What is the unmet need in society that your idea will fulfill ?
    A large number of social media users and businesses are not aware of the availability of solutions to handle social media platforms easily. Even if they are aware of it, they are not using them due to very limited features available in free versions and the high prices of the premium versions.
Who needs it ? How many would benefit ?
   Individuals/content creators, small businesses, social media professionals, businesses, digital marketers. 71% of small-to-mid-sized businesses use social media to market themselves, and of those who do so, 52% post at least daily.
How will the solution works
    When the user will create an account, then he will connect his social media accounts like Facebook, Twitter, LinkedIn, Instagram. Then the user will be directed to a dashboard where he can create a post, add automatically generated hashtags to it, and schedule it. The post will be shared on social accounts at a scheduled time. Moreover, he will be displayed analytics of the performance of the post on all platforms in one place. In future versions, it will handle stories, chats, aspect analysis.
Who are your competitors ? How is your solution different
    Competitors include Hootsuite, Latermedia, and Content Studio. Hootsuite is expansive ($599/month) for businesses, and it does not include features for hashtags generation. Later media mostly focuses on Instagram. Content Studio focuses on blog articles.
Status: new
Entry Date & Time: 2021-12-13 (1559)